Roku acquires Quibi's content and is adding it to The Roku Channel
What just happened? Quibi, the curt-lived streaming video platform from Jeffrey Katzenberg and Million Whitman, will alive on through Roku... or at least, its library of content will. Roku said it is busy prepping The Roku Channel for the new content and will share more than details closer to launch.
The streaming media specialist on Friday said it is working to add together more than 75 shows and hundreds of hours of programming from Quibi to The Roku Aqueduct later this yr. Content mentioned by proper name included Punk'd, Reno 911!, Survive, Die Hart, Dummy and Flipped, among others.
Best yet, all of information technology will be available free of charge.
Quibi, short for "quick bites," was a short-form video streaming platform that launched last April. The company managed to raise an impressive amount of coin in its lead-up but launching a mobile-focused service during a pandemic proved too big a hurdle to overcome.
Afterwards missing big on subscriber projections and exhausting every other possible option, the company ultimately had no choice just to fold just 6 months afterwards launch. Quibi even reportedly tried to sell its content to Facebook and NBCUniversal, but neither bit.
Financial terms of the content acquisition were non shared although sources familiar with the matter told The Wall Street Journal that the price was "significantly less" than $100 million.
Epitome credit IgorGolovniov
Source: https://www.techspot.com/news/88218-roku-acquires-quibi-content-adding-roku-channel.html
Posted by: leonmoneverel.blogspot.com
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